video commercials

Website Photo Updates

Product Photography, Video Marketing, Videography / By / March 9, 2023 / 1 minute of reading
Home » video commercials

Website Photo Updates

Website photo content makes a huge difference. The first impression by your clients viewing the page is irreplaceable. If ythe photos on your website are mostly taken with a cellphone, this will convey a message you surely do not want.

How to get the good photos: Your best option is to hire a professional photographer. They ‘should’ have the eye for what tells the story.

Communicate with the photographer: Having a clear goal is essential. In the case below, the client was looking for smiling happy folks to show their Elderly Housing properties were a positive experience.

Planning:  Ensure all of your talent (aka for models) is aware of what you are doing. They will be more comfortable knowing what is expected.



web photo content in blog for new england studio
Good website photo content counts.

New England Studio | Photography & Videography
(603) 499-1136 Tom Raffelt, Owner/Photographer.

New England Studio Home Page

    Tidewater Cleanout Somerville MA

    Product Photography, Video Marketing, Videography / By / June 9, 2022 / 1 minute of reading
    Home » video commercials
    Tidewater Cleanout Somerville MA

    Tidewater Cleanout in Somerville MA

    Video production for Gardner Construction and Industrial Services of Chicopee MA. Contractual requirements for many construction jobs will require photo and video documentation of before and after the work is finished. This documentation protects both parties.

    tidewater cleanout somerville ma
    Documentation of the Jobsite for Contractual Purposes

    Above photo shows the pre-construction state of the tidewater cleanout project in Somerville MA prior to any work being performed. This documentation is crucial to prevent any false accusations of the construction company destroying property.

    Video Documentation: New England Studio is OSHA-10 and FAA Drone Certified to enter any jobsite while wearing correct PPE. See our Construction Photography page here.



    Contact Us at New England Studio

    New England Studio | Photography & Videography
    (603) 499-1136 Tom Raffelt, Owner/Photographer.

    New England Studio Home Page

      Vermont Cabinetry

      Product Photography, Video Marketing, Videography / By / July 13, 2022 / 1 minute of reading
      Home » video commercials
      Vermont Cabinetry Video by New England Studio

      Vermont Cabinetry – Custom Cabinets

      Video production for Vermont Cabinetry of Walpole NH. Todays custom cabinetry goes far beyond convenience and functionality. Fine cabinetry has become the design centerpiece of many homes as designers incorporate custom cabinets into their plans for living space.

      We produced this short Linkedin Video for owner Todd Walker at Vermont Cabinetry Tom Raffelt, photographer/videographer/editor. As is always the case in a video project, planning key. Whether it is a short Social Media video or a full length video production, you must preplan. Keep in mind some of the following considerations:

      The Creative Approach: Who’s your target audience? What’s your objective? What do you want to happen when people finish watching your video? Will you be releasing cuts to social media? Develop your message accordingly.

      Writing the Script: This is one of the most critical steps in your pre-production process. What’s the concept of the video? Does your script convey your core message?

      Creating a Storyboard: Sketch out how the movie will go, frame by frame. Get really specific and dive into the detail with a shot list.

      Voiceover: Will your video have a narrator? What do you want the audio of your video to sound like?

      Location: Where will the video be filmed?



      business-videography-new-england-studio
      Preplan your Video Production

      New England Studio | Photography & Videography
      (603) 499-1136 Tom Raffelt, Owner/Photographer.

      New England Studio Home Page

        Construction Photography Mattapan Station for Peri USA

        Construction Photography, Video Marketing, Videography / By / January 1, 2022 / 1 minute of reading

        Construction Photography Mattapan Station for Peri USA:

        Peri USA recently commissioned New England Studio to produce a video piece plus still construction photos. Jobsite was the Mattapan Station Redevelopment.

        Peri USA supplies Formwork and scaffolding systems, services and plywood from one single source. They work closely collaborating throughout the whole construction process in all phases of your project. 

        peri-usa construction photography video
        Construction Photography with Drone

        How to Build a Video Marketing Strategy

        1. Start with your video goals.
        2. Determine your target audience.
        3. Know what story you want to tell.
        4. Stick to your timeline.
        5. Maintain a realistic budget.

        Creating a short 3 minute video can be a tricky venture.
        Contact Us at New England Studio, we can make the process
        much easier and streamlined for you.

        New England Studio | Photography & Videography
        (603) 499-1136 Tom Raffelt, Owner/Photographer.

        New England Studio Home Page

          Video Testimonial

          Video Marketing, Video Testimonial, Videography / By / January 1, 2022 / 1 minute of reading
          Home » video commercials

          VIDEO TESTIMONIAL:

          Never underestimate the power of a good video testimonial. Watch as Tom Raffelt explains how New England Studio was hired for videography of a newly rehabilitated building. The finishing touches of the video added a testimonial.

          We were lucky enough to find a woman willing to do a moving testimonial… watch and you will see. View the entire rehab video HERE or see the video on the clients web page HERE

          We can help you at New England Studio with this type of specific advertising video. See our business photography page or give Tom Raffelt a call at (603) 499-1136

          There is no time like the present to start improving your image.


          Contact Us at New England Studio, we can make the process
          much easier and streamlined for you.

          New England Studio | Photography & Videography
          (603) 499-1136 Tom Raffelt, Owner/Photographer.

          New England Studio Home Page

            Product Video Advertising

            Video Marketing, Videography / By / January 1, 2022 / 1 minute of reading

            PRODUCT VIDEO ADVERTISING:

            Used on this client’s ecommerce section of their website. This very short, product specific video is perfect for adding to a Woo Commerce product gallery. This is in addition to the handful of photos many companies post. A positive way to promote interaction on an otherwise static page. This is why many large companies will use video media.

            This is a combination of video, photography and just a tiny bit of Photoshop. We used a couple of photographs cropped down to 1920x1080x72ppi and saved out at approximately 600k to keep the file size at the lowest we could produce. Video, as we know, has very large file sizes.

            We can help you at New England Studio with this type of specific advertising video. See our business photography page or give Tom Raffelt a call at (603) 499-1136

            There is no time like the present to start improving your image.

            Creating a short 30 second video can be a tricky venture.
            Contact Us at New England Studio, we can make the process
            much easier and streamlined for you.

            New England Studio | Photography & Videography
            (603) 499-1136 Tom Raffelt, Owner/Photographer.

            New England Studio Home Page

              Video Marketing

              Video Marketing, Videography / By / January 1, 2022 / 1 minute of reading

              Video Marketing:

              Brands need a video marketing strategy — this idea isn’t new. What has changed is how important video has become on every platform and channel. For this we use an example video from True North Networks in NH.

              Video is no longer just one piece of your overall marketing plan. It’s central to your outreach and campaign efforts … especially your social marketing strategy.

              Offering video for marketing purposes has been greatly expanded at New England Studio. Visit a few examples: newenglandstudio.com/business-videography/

              How to Build a Video Marketing Strategy

              1. Start with your video goals.
              2. Determine your target audience.
              3. Know what story you want to tell.
              4. Stick to your timeline.
              5. Maintain a realistic budget.

              Creating a short 3 minute video can be a tricky venture.
              Contact Us at New England Studio, we can make the process
              much easier and streamlined for you.

              New England Studio | Photography & Videography
              (603) 499-1136 Tom Raffelt, Owner/Photographer.

              New England Studio Home Page

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